How Assignment Desk organizes pitches

The following diagram illustrates how Assignment Desk organizes a pitch.

In the above diagram—

• The pitch provides the theme for the entire effort. Examples of pitches include social events, product launches, and multi-faceted documentaries.
• Pitches have one or more assignments—collections of assets, each one pertaining to one aspect of the pitch. An assignment includes participating team members: the assignee who produces the content, the editor who oversees the content, and other team members who want to receive notifications regarding the assignment’s progress.
• Assignees generate one or more assets pertaining to each assignment.