Promos
A promo is a "teaser" module that encourages a visitor to view the associated item, which increases engagement with your website. Promos typically have some combination of the following components:
Headline
Body text
Image, video, or gallery
Link to the promoted page
The following illustration is an example of a promo with four elements: headline, body text, image, and (not visible) a link pointing to the target video.

In the content edit page, open or create the item to which you want to add a promo.
Toward the right of the widget, select |mi-more_horiz| > Overrides. A widget appears.
Expand Module Placement. Drop-down lists Above, Aside, and Below appear for the module's position. For an illustration of these positions, see the diagram Examples of module placement.
From one of the drop-down lists, select Replace. For an explanation of the possible selections for module placement, see Module placement.
Click |mi-add_circle_outline|, and select Promo. A form appears.
From the Item list, select one of the following:
Internal—The promoted item is part of your Brightspot project and uses a standard layout.
External—The promoted item is at a URL external to your Brightspot project.
No Link—The promoted item is part of your Brightspot project and uses a customized layout you can configure.
Using the following table as a reference, design the promo.
Your Promo form looks similar to the following:
Click Publish.
Field | Description |
---|---|
Main widget | |
URL | URL of the external item. Available for external promos only. |
Item | Selection field for the item in your Brightspot project. Available for internal promos only. |
Title | Title appearing with the promo. Available for no-link promos only. |
Description | Description appearing with the promo. For an explanation about using the rich-text editor to write a description, see Rich-text editor. |
Image | Image appearing with the promo. |
Advanced widget | |
Anchor | Specific location inside the item, typically a heading. Available for internal promos only. |
Target | How the visitor's browser displays the item after clicking the promo.
Available for internal and external promos only. |
Attributes | Name and value pairs Brightspot collects when the visitor clicks the promo. You can use this field to collect additional information about the visitor, such as the site where the visitor clicked the promo. Available for internal and external promos only. ![]() |
Override widget | |
Promo Native Style | Template applied to the promo when it is displayed in the Brightspot app. Available for no-link promos only. |
Promo Style | Template applied to the promo when it is displayed in a web browser. Available for no-link promos only. |