Support and Documentation

Content variations

You can deliver different variations of an asset to different audiences.

variation-by-type-site.svg

Referring to the previous illustration, there is a default variation of an article ("Stock market mixed today") and two variations, one for optimists and one for pessimists.

  • The optimistic audience includes any visitor who is viewing an article on the site optimists.com. This audience sees the headline "Stock market rallied until 1:00 PM."

  • The pessimistic audience includes any visitor who is viewing an article on the site pessimists.com. This audience sees the headline "Stock market crashed after 1:00 PM."

  • All other visitors are not included in an audience, and they see the headline "Stock market mixed today."